Hi /안녕 /こんにちは /Bonsoir /Guten Tag / Hola!
I’m a Professional WHY Guys.
My name is Unjong Yeo. Just call me 'YEO' please :)
If you don’t mind I hope you to call me WHY Guys.
I'm a copywriter and also a brand strategist) in Seoul.
Fortunately, I graduated foreign language high school, so I'm familiar with the English culture and Languages.
I'm major Psychology and also practice and minor 'entrepreneurship' in the University.
Understanding rapport and desire about what they talk, think and behave is impressive.
It led me to fascinated about their 'Why', means 'Insights'.
So, I tried to write copies based on the insights and solve their hassle point with strategical mind and some messages.
After the tipping point, I starts the communication based on human insights. Yes it's Advertising and creativity.
I’m challenging many fields and written a story about inspired experiences, achievements and the most impressive people.
Let me show this stories with few of WHY questions. 😆
Question 1.
WHY you calling you WHY guy.
Y.UNJONG :
It’s a Pun !!! 😆
Unjong Yeo, last name starts from the initial Y !!!
and pronunciation of the word WHY. (I’m just kidding 😁 haha)
Well, it’s my habit. I’d like to understand, many things surrounding me.
Because when I experience something, the first thing shooting to my head is WHY.
But I loved it! I think it’s my identity and talent for me.
After I decided to show some copies and ideas to people.
Question 2.
WHY you want to do Advert?
Y.UNJONG :
I swear. I think that’s not different from each other.
Psychology understands people.
Advertising understands human insight.
(Maybe a Psychology major makes sense in this field LOL)
Question 3.
WHY you like Creative Thing?
Y.UNJONG :
My belief is: Every groundbreaking moments start from the Question Why.
This is the coolest insight I’ve found in my life :)
As you know, from personal to universal.
We are facing many problems. (a.k.a. trouble)
All the creators whom problem solvers and also design thinking specialists
are sprint forward this barriers and find the way to change & push forward.
with why & how. And finally transform something.
I’m like to do with them, cooler than cool.
Question 4.
WHY you’d like to be a Copywriter?
Y.UNJONG :
That’s because I 1000% agree with this one.
" Good Copy comes from Truth ”
If a Copywriter needs to attract people with words and sentences,
it must not be forced or made up.
It would be a more sophisticated way and talk about facts around us.
I charmed this perspectives.
That’s WHY my most famous advertisement this year is now is The Life Needs Truth, True Name, Nike Japan - You can’t Stop Us.
Someday I’ll make these kinds of messages to the world.
Question 5.
WHY must contact you?
Y.UNJONG :
Hmm, it’s a difficult question.
First, let me say thank you to everyone who has visited these pages. And Let me say the reason. Why did you contact me as your future colleague?
THAT’S WHY
I am an active doer.
Even can leave penniless-journey.
2016. Summer on the quiet street in Nonsan.
But maybe I’m just simply love travel, food and music.
Enthusiastic Advertising / Creative lovers
who can spend fun and special creative talk with you.
Talking without knowing the passage of time.
With his most close and reliable friend, Coffee or Tea :)
Drinks are welcome too.
And also an Award-Winning Copywriter based on
Strategical and conceptual thinking.
Make your impressive time.
😆😆🤜 I have many WHY to tell you more 🤛😆😆